- by Dan Martin
For many fundraisers, Christmas is a key time. But post-lockdown, what will Christmas look like this year?
WPNC has run dozens of Christmas fundraising campaigns and in this free webinar we’ll be taking a look at the media landscape, what creative messages look like, how your on-line presence needs to be changed, how your UX needs to be fit for purpose and perhaps most importantly – given that for Christmas Appeals your planning needs to start in August – what sort of time all this might involve.
In this 45-minute event, our subject specialists will run sessions on:
* Storytelling at Christmas: finding the most powerful narrative for your cause
* Identifying needs and motivations to power your Christmas strategy
* Using digital to meet your supporters needs at Christmas
* How to reach the right people in the right channels to drive efficiency and maximize seasonal response
Whether you regularly run Christmas activity and are wondering how to shape it this year, or are considering venturing into the winter fundraising market more significantly than before, at this event we'll share our years of experience in Christmas fundraising and multi-channel response marketing to give you plenty of useful tips and ideas.
Places are strictly limited so please register to secure your place.
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