New webinar: How to acquire new subscription customers
- by Dan Martin
A brief 40-minute playbook for marketers of subscription products
One of the biggest challenges for subscription businesses is acquiring new customers. Especially if you are launching a new product in an established market.
Not only do you need to answer the question “why you?” but you also need to provide a superb online experience, along with plenty of perks, to encourage the customer to try you.
If you are thinking of launching a new subscription product, or have an existing one that needs new life breathing into it, then the first in our new webinar series is for you. At this super concentrated 40-minute session, you’ll hear from experienced subs marketers about:
- Key elements of brand, messaging, offer and incentive that bring new subscribers on board
- How to tap into the new consumer behaviour driven by lockdowns
- Ways to design online journeys and on-site experience for maximum conversion
- A real life case study of a new-to-market subscription product that achieved pilot targets and is now in market with many thousands of customers
The webinar is free to attend and by invitation only. Sign up today to secure your place.