Bringing local branches closer
A highly commended approach
SSAFA’s local branches are independent and run by volunteers so we needed to present them on the website in a way that’s efficient for the branches to keep updated whilst remaining useful and engaging for the users.
We created pages that are post code searchable, dynamically updated by centralised news and social media content whilst automatically surfacing relevant local volunteering opportunities, whilst allowing branches to include further localised content should they want to.
Our approach to this has been highly commended in the sector.